Built around the concept that feeling good in your body can be both intuitive and technological. The brand integrates red light therapy and infrared technology into it’s products; designed for home rituals and wellness spaces alike

I was brought on directly by the founder to shape Lumebody’s visual and digital identity from the ground up. I established a calm, modern aesthetic that softens the science and allows the technology to feel intuitive. I designed the website to make it both an educational and ordering experience. I also developed the brand’s supporting materials and launched its Instagram presence all aligning with the brands identity